Learn how non-UK residents can legally use nominee director services to set up a UK Amazon seller account while remaining compliant with UK laws.

Using a Nominee Director to Set Up a UK Amazon Seller Account: A Smart Business Decision for Non-Residents. How International Entrepreneurs Can Legally Launch and Operate a UK-Based Amazon Business

Amazon

With millions of active users and a reputation as one of the world’s most trusted marketplaces, Amazon UK presents a huge opportunity for global sellers. But for non-UK residents, the process of registering a UK-based Amazon seller account can be complex. This is where nominee director services offer a practical, fully legal solution—allowing international entrepreneurs to register a UK company and operate a compliant Amazon seller account while maintaining full control and meeting UK regulatory requirements.

Why Sell on Amazon UK?

  • Access to a large and established consumer base
  • Fulfilment by Amazon (FBA) and Prime eligibility
  • VAT integration and compliance tools
  • Strong buyer protection and trust

To open a UK-based seller account, Amazon often requires:

  • A UK-registered limited company
  • A UK-based director for account verification
  • A UK business bank account
  • VAT registration (if applicable)

Can Non-UK Residents Open a UK Amazon Seller Account?

Yes, but it’s not always straightforward. Amazon conducts rigorous checks. Non-residents may face challenges with:

  • Verifying a UK-based company
  • Providing a UK director’s ID and address
  • Opening a UK business bank account
  • Managing VAT registration

Nominee director services can help navigate these requirements—legally and without giving up control.

What Is a Nominee Director?

A nominee director is appointed to appear as the official director of a UK company on public records, while the actual control remains with the beneficial owner—the international entrepreneur. The role is representational, and the relationship is governed by a Nominee Director Agreement outlining duties and limitations.

Is It Legal to Use a Nominee Director in the UK?

Yes. Nominee directors are legal in the UK, provided the arrangement complies with:

  • Companies Act 2006
  • PSC Regulations (Register of People with Significant Control)
  • Money Laundering Regulations 2017

The beneficial owner must be disclosed in the PSC Register, even when a nominee director is used.

How Nominee Services Help Amazon Sellers

✅ Meet Amazon’s Verification Requirements

A nominee director provides a compliant way to satisfy Amazon’s requirement for a UK-based director without relocation.

✅ Establish a UK Company Quickly

With a nominee in place, your UK limited company can be formed within 24–48 hours, enabling swift Amazon registration.

✅ Assist with Bank and VAT Setup

Nominee directors can support bank and VAT registration processes, helping meet Amazon’s payment and tax obligations.

✅ Maintain Full Control

You remain the beneficial owner and decision-maker. The nominee acts solely as a legal representative.

Key Compliance Considerations

  • Sign a formal Nominee Director Agreement
  • File your details in the PSC Register
  • Ensure the nominee understands their legal responsibilities
  • Maintain transparency with Amazon, HMRC, and Companies House

What Nominee Directors Cannot Be Used For

Nominee services must not be used to:

  • Conceal ownership or avoid taxes
  • Mislead Amazon, banks, or HMRC
  • Bypass legal disclosure obligations
  • Support unlawful business activities

Improper use is a criminal offence under UK law and can lead to account termination, prosecution, or director disqualification.

Final Thoughts

For non-UK residents, creating a UK company is often essential to trading on Amazon UK. A nominee director provides a legal, strategic solution to meet Amazon’s requirements while maintaining privacy and operational control.

Ensure your nominee arrangement includes formal agreements, accurate filings, and complete transparency. Partner with reputable service providers who understand UK corporate and Amazon platform requirements.

Launch your Amazon UK business the smart and compliant way—from anywhere in the world.

Published: 4/24/2025 1:08:19 PM

Using a Nominee Director to Set Up a UK Amazon Seller Account: A Smart Business Decision for Non-Residents.  How International Entrepreneurs Can Legally Launch and Operate a UK-Based Amazon Business

About CG Incorporations

We are professional UK Company Formation Agents providing quick, efficient and cost effective services to both domestic and international clientele. We offer everything you need to help your new business get started.

Author: Tripty Carpenter

Author: Tripty Carpenter

A driven and determined entrepreneur with over 12 years of experience in the corporate services and accounting sector, specialising in UK company formation. Tripty is the Director and founder of CG Incorporations limited, her drive, determination, and focus on excellent customer service have been instrumental in the company's growth and continual client happiness.

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